Title

Who’s Framing Whom? Critical Analysis of Jay Z and Beyonce Meeting the Mona Lisa

Presenter

Jenna Dobrin

Abstract

I critique the widely circulated photo of music icons, Jay Z and Beyonce, standing directly in front of the iconic Mona Lisa at the Louvre. I allow that, at first, it is a natural response to analyze the photo through a superficial, popular cultural lens. I then argue that analyzing the photo through this frame distracts viewers from the racial component and the tension of high/low culture that are equally important in the photo. Interestingly, after the photo was transformed into memes on the Internet, the frame was altered drastically, bringing new meaning to the photo. I argue that it is the memes and not the original pop culture frame that draw attention to the issues of race and he convoluted nature of high/low culture in the photo.

Faculty Sponsor

Tarik Elseewi

Sponsor Department/Programs

Film and Media Studies

Tracks

Our Town, Our Times

Terms of Use

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Location

Kimball Theatre

Presentation Type

Oral Presentation

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Apr 19th, 11:45 AM Apr 19th, 12:00 PM

Who’s Framing Whom? Critical Analysis of Jay Z and Beyonce Meeting the Mona Lisa

Kimball Theatre

I critique the widely circulated photo of music icons, Jay Z and Beyonce, standing directly in front of the iconic Mona Lisa at the Louvre. I allow that, at first, it is a natural response to analyze the photo through a superficial, popular cultural lens. I then argue that analyzing the photo through this frame distracts viewers from the racial component and the tension of high/low culture that are equally important in the photo. Interestingly, after the photo was transformed into memes on the Internet, the frame was altered drastically, bringing new meaning to the photo. I argue that it is the memes and not the original pop culture frame that draw attention to the issues of race and he convoluted nature of high/low culture in the photo.

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